Vision
To nurture Healthy learning minds and build thriving communities where Individuals are empowered to create positive Change for society through sustainable impact.
How I Care was founded in 2020 with a simple yet powerful belief: that genuine care has the ability to transform lives, strengthen communities, and create a better future for the next generation.
What began as a vision has grown into a purpose-driven social enterprise committed to empowering individuals through education, innovation, and meaningful action.
From the very beginning, our purpose has extended beyond creating products. We set out to develop practical tools, educational programmes, and experiences that help people build self-awareness, strengthen social awareness, and develop the confidence to navigate life's challenges with resilience, empathy, and purpose.
As our journey has evolved, so has our impact.
Today, How I Care partners with schools, educators, organisations, and communities across Asia to deliver workshops, create educational resources, develop learning videos, and provide innovative wellbeing tools that support children and young people both inside and beyond the classroom.Our work is guided by a simple belief: when individuals learn to care for themselves, they are better equipped to care for others, and together they create stronger families, healthier communities, and a more compassionate society.
What makes How I Care unique is our commitment to creating sustainable impact. Rather than relying solely on donations, we have built a business that reinvests a portion of the profits generated through our products, programmes, and services back into expanding our educational initiatives and community partnerships.
This allows every purchase to become part of something greater helping us provide resources, deliver workshops, and create opportunities for schools and communities at no cost to many of our partners.
As we continue to grow, our purpose remains unchanged.
And to build a future where every act of kindness creates a ripple effect that reaches far beyond what we can see.At How I Care, we believe that real change begins with one person, one conversation, one classroom, and one community at a time.Together, we are building more than a business.
We are building a movement where purpose and enterprise work hand in hand to create lasting impact.
2020
The Beginning of How I Care
2022
Building Educational Partnerships
2024
Growing Beyond Borders
2025
Seeds of Hope Takes Root
2026
Turning Vision into Lasting Impact
To nurture Healthy learning minds and build thriving communities where Individuals are empowered to create positive Change for society through sustainable impact.
To create social impact by developing purposeful products, educational programmes, and innovative tools that elevate self-awareness, social awareness, and personal growth, empowering individuals and communities to thrive.
Our journey began with a simple but profound observation: while education has long been a cornerstone of progress, conventional systems often leave critical gaps unaddressed. Emotional intelligence, social awareness, equitable access across socioeconomic backgrounds, and the connection between theory and real-world application are too often overlooked. Yet these are the very skills that shape resilient individuals, strong communities, and meaningful lives.
At How I Care, it's about nurturing the heart and mind. It is about cultivating confidence, empathy, problem-solving abilities, interpersonal skills, and the mindset needed to navigate an ever-changing world. We work to bridge the gap between knowledge and application, opportunity and access, and personal growth and collective impact.
Our work is guided by our core values - iCARE: Integrity, Compassion, Attitude, Respect, and Excellence. These values define who we are and how we show up every day. Integrity grounds us in honesty and accountability. Compassion reminds us to lead with empathy and understanding. Attitude shapes our willingness to learn, adapt, and persevere. Respect ensures that every individual, regardless of background, is seen, heard, and valued. Excellence drives us to continuously raise our standards in all that we do. We hope that everyone within our community lives by these values, carrying them forward into their own journeys and interactions with others.
In guiding individuals, we are anchored by three simple yet powerful principles - GVD: Guidance, Values, and Dreams. We believe every individual deserves thoughtful and intentional guidance, especially at pivotal moments of learning and growth. We strive to impart and share the right values, helping learners build strong moral foundations alongside practical skills. Most importantly, we remind every learner to hold onto a dream - because dreams give direction to effort, meaning to learning, and purpose to growth.
Our ICARE Values